I booked flights on Southwest Airlines today. We don’t have frequent flyer miles with Southwest, so I decided to enroll after securing the tickets.
I know, that’s a provocative headline. (And Olympics fans are probably laughing.)
I’m am regularly driven insane by email marketing that is written by people who remain clueless, even though by Internet standards this industry is incredibly mature. An email featuring NBC Sports just happened to be my tipping point. NBC Sports fail is related to website user experience; the United States Equestrian Federation is responsible for the email marketing fail.